BusinessMarketingSocial Media

Brand Growth Is Measured In More Than Likes and Follows

Social media marketing has become the number one way to market a business. Especially for small businesses, because social media is low-cost, often small business owners want to measure the success of their business on social media follows and likes. Brand growth can include social media numbers. But, it should never be your full picture.…

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BusinessEntrepreneurshipMarketing

5 Reasons Marketing Matters to Small Businesses

Marketing is at the center of every businesses list of essential needs. For some reason, however, many small businesses overlook marketing when operating their business. Entrepreneurs have a hard time seeing the value of marketing as it pertains to to growth. The main reason, I feel, this happens is because marketing is just overwhelming. It’s…

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BrandingBusinessEntrepreneurshipMarketingPlanning

What Boiling Point Attendees Have To Say

Having a solid marketing strategy for your brand or business is one of the most important investments of time and money you can make. Here at One Degree, we spend 4 hours quarterly doing a group marketing strategy session with 10 entrepreneurs to help detangle their thoughts on who they are marketing to and how…

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